At Holland Adhaus, each member of our team is an expert in their respective fields. Check out our blog posts below to learn more about what we do, what we know, and how we can help you take your marketing to the next level.
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Typography: Design’s Driving Force
05/7/21
Typography is one of the most integral parts of the design process. It can invoke a new feeling, inspire an idea nonverbally, or give context to a movement. It’s the foundation to any project that has an idea to convey.
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All About Colors
09/18/20
As a graphic and web designer, I work with color on a daily basis. Whether it be designing for print or building a website, knowing when and where to use the various color profiles is an important – yet often unrecognized – part of any designer’s job.
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Are You Wasting Money on Google Ads?
05/18/20
If you are using Google Ads as one of your marketing strategies, congratulations!
Google dominates the search engine market share at an outstanding 87% as of January 2020. Whenever you have a question, need directions or are looking for services or products, most think to “Google it.”
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What Small Businesses Learned from COVID-19
04/30/20
Many individuals went through several phases of processing the threat of COVID-19 before coming to accept it. Businesses are no different. If you look at a company’s social media or website, you’ll probably see the progression of their reactions.
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Marketing Through It
04/09/20
Over the past few weeks, I have had many conversations with clients across a variety of industries. With the current state of the world, each business is handling sales and marketing strategies differently. Some clients are considered essential businesses while others are having to shut down, unable to operate until further notice.
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How Google Won Super Bowl Sunday
02/26/20
You know the old joke: I’m only here for the funny Super Bowl commercials! You’re bound to hear it somewhere between the pizza boxes and veggie trays every Super Bowl Sunday. As a video production nerd, even I admit to getting more excited over the ads than the game sometimes.
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Writing Good Keyword Copy
01/14/20
Is good keyword copy possible to write without sounding too repetitive? The answer is yes, even though it may seem like it’s difficult to do. With so much bad writing on the internet (not to mention the current trend of valuing subjects other than writing and reading in our school systems), finding good keyword copy seems like finding a needle in a haystack.
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When It Comes to Digital, Strategy, Price & Design Are What Matters
12/15/2019
Each day more and more businesses are turning to digital advertising as a way to reach clients. However, they often don’t know where to begin. Many clients we come across at Holland Advertising have no idea where to start when it comes to placing their digital buys.
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Maximize Your Holiday Sales with Google Shopping Campaigns
11/15/2019
Tis the season to shop! Do you search for gifts or holiday products online? Odds are, you most likely use Google.
As the most popular search engine in the world, it’s no surprise that Google is used for the marketing and advertising of millions of products every day.
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